tick-gdpr-author-spacer

Managing Complaints Related to Personal Data: The Importance of Complaints Management and the Right to Rectification under GDPR


Complaints management in GDPR is essential for any company dealing with EU residents’ personal data. Companies must be able to effectively manage complaints regarding data protection, privacy and security. GDPR requires companies to respond in a timely manner and to provide a complete resolution to the complainant.

Complaints Management Process

Complaints management refers to the process of receiving, investigating, and resolving complaints related to the processing of personal data. Under GDPR, data subjects have the right to lodge a complaint with a supervisory authority if they believe that their rights under GDPR have been violated. Organizations that collect and process personal data must have a complaints management process in place to address these complaints and ensure compliance with GDPR regulations.

The Right to Rectification

One of the essential rights granted to data subjects under GDPR is the right to rectification. This right allows individuals to request the rectification of inaccurate personal data or the completion of incomplete personal data. Data subjects can make a request for rectification verbally or in writing, and organizations have one calendar month to respond to the request.

Circumstances for Refusing a Request for Rectification

Organizations can refuse a request for rectification in certain circumstances, such as when the request is unfounded or excessive, or when the data subject’s rights to freedom of expression and information outweigh the need to rectify the personal data. However, such refusals must be justified, and the data subject must be informed of their right to lodge a complaint with a supervisory authority.

Importance of the Accuracy Principle

The right to rectification is closely linked to the accuracy principle of GDPR. Article (5)(1)(d) requires organizations to ensure that personal data is accurate and kept up to date. By enabling data subjects to request rectification of inaccurate or incomplete data, organizations can ensure compliance with this principle and maintain the accuracy of personal data.

Importance of Managing Complaints

Complaints management helps companies build trust with their customers and stakeholders. By resolving complaints quickly and effectively, companies are demonstrating that they take data protection and privacy seriously. This can help to improve customer loyalty, as customers are more likely to remain with a company that takes the time to properly address their concerns. In addition, complaints resolution can help a company identify potential areas of improvement in their data protection and privacy practices.

Resolving complaints quickly and effectively can help a company identify gaps in their data protection and privacy policies, as well as areas in which they can improve their practices. This can help a company to ensure that they are in compliance with GDPR requirements and to prevent future complaints. Finally, complaints resolution can help a company to protect their reputation. By quickly and effectively resolving complaints, a company can prevent bad publicity and negative press coverage. This can help to protect a company from potential financial losses due to reputational damage.

To conclude, complaints management is an essential aspect of GDPR compliance. By managing complaints related to personal data, organizations can maintain the trust of their customers and stakeholders and demonstrate their commitment to protecting the privacy of personal data. The right to rectification is an essential right granted to data subjects under GDPR, and organizations must ensure that they have processes in place to address rectification requests and comply with the accuracy principle of GDPR.